农户生物菌肥购买意愿及行为的影响因素研究*——基于山东省设施菜农的调研数据

[目的]生物菌肥对于土壤改良、环境改善、食品安全具有重要意义,但目前生物菌肥在整个肥料产业中所占份额较小,迫切需要探讨如何从农户角度提高生物菌肥的施用比例。[方法]基于设施蔬菜农户的数据,构建Bivariate Probit模型,对农户生物菌肥的购买意愿和行为的影响因素进行比较研究。[结果]农户的生物菌肥购买意愿和行为总体上呈现一致性,愿意购买的农户中有97. 77%的农户具有实际的购买行为;但两者的影响因素有所差异,从差异因素来看,质量安全检测对购买意愿具有显著的正向影响,但对购买行为的影响并不显著;农户文化程度、种植年限、对无公害、绿色、有机蔬菜的了解程度,经销商推荐,施肥指导对购买行为具有显著的正向影响。从共同因素来看,生态环境认知变量对购买意愿和购买行为影响不显著。[结论]要推广生物菌肥,需要进一步加强质量安全检测体系对农业行为的约束性,提升经销商的规范经营意识,采用集中招标等灵活的价格政策,提升农户的生态技能,并在保护生态环境方面出台更完善的农业绿色发展政策。     

Determinants of students’ entrepreneurial intention to compete in a fast-pitch competition

Despite the heightened popularity of entrepreneurship education, there remain open questions regarding best practices in co-curricular programs. Using the theory of planned behavior, the authors examine how students’ intention is shaped to increase the likelihood of participation in entrepreneurship co-curricular programs. To the best of the authors’ knowledge, this study is the first to examine the relation between entrepreneurial identity and entrepreneurial intention theory. They find the popular personality trait, openness, is related to ambition, which reveals the interaction between personal elements (personality/identity) and contextual elements (aspirations to success/intention), a novel finding in the literature. This further illustrates the interconnectedness between the theory of planned behavior and the entrepreneurial event model     

What Makes Firms Competitive? States,Markets, and Organisational Embeddedness in Competitive Firm Restructuring in Postsocialist Economies

The prevailing transitions literature suggests that dynamic firms in postsocialist economies are the result of macroinstitutional reforms leading to the making of markets. This article builds on work in comparative political economy and economic sociology to show that the degree of competitive behaviour of postsocialist firms is determined not by the existence of general market institutions alone but by the kinds of organisational allies firms possess and the kinds of markets they compete in. Using firm survey data across 28 postsocialist economies, the article examines the determinants of competitive restructuring by firms, including product innovation, standards upgrade, financial transparency, and investments in research and development. The article confirms insights from comparative political economy which suggest that dynamic enterprise sectors emerge when governance is effective. However, at the firm level, the article finds that transnational ties and supportive policy environments are most significant in the making of dynamic postsocialist enterprises. The article also highlights important regional variation in firm behaviour and discusses the relationship between institutional frameworks, organisational embeddedness, and firm restructuring in postsocialist economies.     

The Perfect Fit: The Moderating Role of Selling Cues on Hedonic and Utilitarian Product Types

With the need among retailers to create effective promotional campaigns, scarcity, and popularity cues are increasingly used. Drawing from regulatory focus and popularity versus scarcity cues literature, this research explores the impact of popularity versus scarcity cues and product types on consumer perceptions of risk, product uniqueness, and purchase intentions. Results from three studies provide primary insights: (1) A utilitarian product aligns with prevention goals and hence the popularity cue will enhance consumers’ purchase intentions, and (2) a hedonic product aligns with promotion goals and hence the scarcity cue will enhance consumers’ purchase intentions. Further, we theorize that perceived risk and perceived product uniqueness will act as psychological mechanisms. We discuss theoretical contributions and strategic insights for retailers and marketers that the findings indicate.     

Dual boundary spanning: Toward a typology of outside‐in open innovation in the Canadian context

The extant literature runs short in understanding openness of innovation regarding and the different pathways along which internal and external knowledge resources can be combined. This study proposes a unique typology for outside‐in innovations based on two distinct ways of boundary spanning: whether an innovation idea is created internally or externally and whether an innovation process relies on external knowledge resources. This yields four possible types of innovation, which represent the nuanced variation of outside‐in innovations. Using historical data from Canada for 1945–1980, this study unveils different implications of these innovation types for different levels of innovation novelty. Copyright © 2016 ASAC. Published by John Wiley & Sons, Ltd.     

The Doctrine of the Mean: Workplace Relationships and Turnover Intention

The present study examines the curvilinear relationships between LMX/TMX and team members' turnover intention simultaneously. That is, members with high LMX, TMX, or both are more likely to have turnover intention. Hypotheses were tested with a sample of 452 nurses, and we adopted the response surface methodology and polynomial regression to test our theoretical model. The hierarchical regression analysis showed that TMX has a U‐shaped relationship with turnover intention but not with LMX. In addition, the results indicate that both the congruence and incongruence of LMX and TMX result in higher turnover intention, but moderate levels of LMX and TMX have the lowest turnover intention. Strengths, limitations, practical implications, and directions for future research are discussed. Copyright © 2018 ASAC. Published by John Wiley & Sons, Ltd.     

The role of top management team diversity in shaping the performance of business model innovation: a threshold effect

Business model innovation is one of the firm’s most important strategic decisions. Top management team (TMT), as the critical decision-makers, has essential influence upon such decisions. However, the role of TMT diversity in shaping the performance of business model innovation is less explored in the literature. Based on a sample dataset of 906 observations of small and medium enterprises from China Startups Stock Market during the period of 2009–2011, we find that TMT diversity exhibits a significant threshold effect on the relationship between business model innovation (in terms of novelty-centred and efficiency-centred business model) and firm performance. More specifically, when TMT functional diversity arrives at a certain level, the positive relationship between novelty-centred business model and firm performance becomes more pronounced. On the other hand, the positive relationship between efficiency-centred business model innovation and firm performance will be more significant when TMT tenure diversity increases to a certain level.     

General Purpose Technologies and local knowledge accumulation — A study on MNC subunits and local innovation centers

This research looks into the innovative activities of subunits of large non-U.S firms in the U.S from 1969 to 1995, suggesting that the innovations in the subunits of multinational corporations are closely linked to their specializations in General Purpose Technologies (GPTs). GPTs enable recombining knowledge from different domains on an international scale, and that the specialization of innovations in GPT fields within a subunit is positively associated with the innovative capacity at large, along with the degree of technological diversification of that specific subunit. As firms expand geographically to tap into local innovation centers to develop new growth alternatives, specialization of GPTs in these firms actually facilitates further geographical dispersion of innovative activities across locations. Lastly, additional specializations of innovations in GPT fields within the host innovation centers does help in attracting innovation activities of firms from a wider range of industries.